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Buy Best Face Serum Online for Every Skin Type (general)

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3 months ago
Edited 3 months ago


What Is a Face Serum?

What exactly is a serum? A serum is usually a liquid or gel that contains high concentrations of skin actives, which can penetrate deeper than other topicals with occlusive content that prevents deeper penetration.


Why Do I Need a Face Serum?

This necessary step offers more targeted results, powerful formula, and customization options. You're never too young to start using a serum, shares Dr. Zamani, and they're the best way to target specific skin concerns due to their high concentration and potency.

What Kind of Facial Serums Do I Need?

When it comes to choosing a skin serum, it's important to recognize that there are different types of serums, as well as specific ingredients to look for based on your goals.

In general, facial serums fall into the different categories:

·       anti-aging serums

·       skin-brightening serums

·       free-radical fighting serums

·       hydrating serums

·       acne-prone and sensitive skin serums


Anti-aging serums:

Anti-aging regimens encourage skin renewal and collagen production. This type of serum typically includes retinol or bakuchiol, or both.

Skin-brightening serums:

Skin lightening serums are often packed with antioxidants and pigmentation-fighting ingredients to improve skin tone.

Key ingredients can include things like vitamin C, glycolic acid, ferulic acid, mushroom extract, and lactic acid, among others.

Free-radical fighting serums:

Antioxidants fight free radicals that can damage healthy skin.

To help prevent skin damage caused by free radicals, choose a serum that contains ingredients like vitamins C, A, and E, and resveratrol.

Hydrating serums:

Hydrating serum contains hyaluronic acid, a molecule that physically binds water in the skin to keep it looking fresh, plump, and younger.

Children make a lot of hyaluronic acids, and it's attached to their collagen, but as we age, we lose collagen and we lose the attached acid.

Topical serums with hyaluronic acid can temporarily retain water in the top layers of your skin, which Dr. Maryam Zamani says can make your skin look fresher and dewier.

Moisturizing serums often contain vitamin B5, which helps hydrate skin, making it appear smoother and more hydrated.

Acne and sensitive skin serums:

Anti-acne serums often contain salicylic acid or similar plant derivatives.

Also, look for niacinamide (a form of vitamin B3), which Dr. Zamani says is a soothing, hydrating, and anti-inflammatory ingredient that combines with other active ingredients to minimize irritation and soothe sensitive skin.


Facial serums are light products that contain a high concentration of active ingredients. This type of serum absorbs quickly into the skin, making them a great next step after cleansing.

There are many different types of serums, each with a unique purpose and ingredients. Some serums help brighten skin or reduce blemishes, while others focus on boosting hydration or fighting signs of aging.

Some serums work best in the morning, while others work best when applied at night.


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